Unsubscribing From the Noise
On reclaiming presence, perspective and authenticity in a AI-driven world.
Sometimes it just gets too noisy.
Everything feels like it’s shouting: people, brands, businesses, influencers…endless content telling you to look here, do this, buy that.
And sometimes, in the middle of all this noise, I realize how insane it is that we’re being sucked into a tiny glowing rectangle on a slightly bigger glowing rectangle in our hand, while the entire world (the real world) is alive around us.
The plants. The trees. The sky. The sun.
The crow flying by. The tiny lizard doing push-ups on the warm pavement. People going for an afternoon walk around the neighborhood.
This aliveness, this magic, is all around us when we choose to notice it.
God’s beauty, nature’s rhythm, the miracle of it all…is available to us at all times.
But sometimes, we forget. We get distracted. And we end up trading it for something that isn’t even real.
Just noise.
Pressure.
Numbness.
When our attention is pulled into the tiny rectangle on our phones (or whatever social media platform you visit the most), our perspective shifts…because we lose it.
What’s happening on the screen becomes louder and “realer” in our minds than the real and green world RIGHT in front of us.
And I’m not going to lie…sometimes when the noise gets to be too much. I notice my energy starts to drain. My spark being dimmed, my joy and excitement being dulled, and my ideas feel heavy.
Yet, my mind is on overdrive, consuming more than creating..
It’s a hole that’s easy to get sucked into.
But when I become aware of it (mainly because I notice those things I listed above), it’s like a woolen blanket has been lifted off of me and I’m standing there thinking, “what the actual fuck?”
And then I climb out of that hole and stand looking at the world around me. Reveling in how real it feels. And how unimportant and noisy the glowing rectangle world I was just consumed by really is.
The perspective shifts.
And I tend to swing a bit hard to the other side, wanting to shut the noise off completely.
No apps, no scrolling, no forced writing, no creativity on a schedule, no notifications.
So, in these moments, I take a step back…and I get exactly what I asked for: Silence. Stillness. Quiet.
But I can struggle with it at first. I want the quiet…but I’m not always comfortable in it. I want the stillness, but then I get a bit bored.
And immediately my brain goes, “Ok, cool. But…should we fill this?”
So, I’ll turn on a podcast, an audiobook, something “less distracting” that is more mindful and soul-expanding…but even that feels like too much.
It’s just too much information.
It’s like my spirit is trying to find the right spot to rest. Trying to relearn how to just BE.
I feel like a cat or a dog circling around in their bed, pawing at the stuffing, trying to find that perfect spot before finally curling up and resting.
And it’s from this “I just found my comfy spot on my catdog bed” that I’m able to breathe again. To recalibrate. To step back and regain some perspective.
Because yes, I’m human, I’m a consumer and I run an online business. So there’s always going to be some level of marketing noise in my life.
But the question I keep circling back to is:
How can I show up - as a human and a business owner - without draining myself?
How can I create and consume in a way that doesn’t overload my “I just want to collect nuts and berries in the forest” brain?
How can I keep my own spark and ideas alive when I’m being shown a million blueprints to someone else’s version of “success” and clear, glowy skin?
When I sit with it, one question always comes through:
Whose content do I genuinely love and why?
And the answer is always the same.
It’s the people and creators who show up on their own timeline. The ones who share because they want to, not because they’re trying to post at optimal times or hack the algorithm. Their creativity feels inspired, not manufactured. Their essence is being shared like a story.
Even if they post often, it still feels authentic. Human. Real.
And that’s what makes them magnetic (to me, at least.)
You can feel their soul in what they create, say and do.
I can’t wait to read their newsletters. I get excited when their glowing rectangle shows up on my bigger glowing rectangle. lol
Because I KNOW I will always walk away with something…a nugget of wisdom, a spark of creativity, or just a laugh I deeply needed. It’s like kindling to my fire.
But then there’s the other side of the internet: the automated noise.
Where we’re being sold snake oil right and left.
An influencer swearing that her ten years of digestive issues were resolved in THREE days with these supplements.
A course teaching you how to sell courses.
Blueprints for how to make 10k in 10 days by following their “exact same formula.”
Influencers and 22-year-old AI millionaires promising “you can do it, too.”
Fear-based countdown timers that scream, “Don’t miss this price!”
Testimonials that “prove” others also found success or transformation.
Holy shit. 😳
It can be a lot, right?
And I’m not saying the whole internet and world of social media is bad.
There is beauty, safety AND integrity there.
There’s creativity, connection, humor and community. There’s real learning and real transformation. There’s the kind of light that leads people to their purpose (I learned about flower essences and plant intuition from an online course!)
It is a platform and opportunity for creators, artists, do-gooders and the regular human soul to share their work, light and message with the world.
There is so much good that can come from it.
But when there’s an opportunity for light, there also comes the equal opportunity for dark…snake oil disguised as the answer to all your prayers, marketing tactics that prey on fear and lack and people who thrive on negativity and catastrophe.
So, with all things in life, especially as we navigate this technological era, there is both the light and the shadow present at the same time, living within the same container.
So it’s up to us to navigate the waters of noise and inauthenticity in order to find the real and beautiful. Because it is there.
And we do that by anchoring into what is real for us. For staying rooted in our own values, beliefs and priorities.
By having our own “reality checks” that pull us back into the physical world when the algorithm tries to swallow us whole.
Because when we’re grounded in our own truth and authenticity, we are naturally drawn to others in that same frequency.
So yes: teachers, guides, creators, brands, online tools and courses HAVE their place. The internet and social media can be a BLESSING for people who want to share their gifts and light with the world.
But if someone’s method for “authenticity” or “business success” makes me feel smaller, dims my spark instead of lighting it and if I walk away doubting myself instead of feeling expanded…that’s not alignment.
And the more I’m anchored into my own truth and energy, the more I’m able to recognize what’s meant for me…and what isn’t.
Because if I enter the lion’s den of social media without being rooted in my authenticity and values, all it takes is one click of an ad and suddenly I’m being fed things that make me feel like I need something because I’m not good enough (and neither is my marketing plan.)
And when we start to feel like that, we begin to drift from our own divine blueprint. We stray from what’s real and important in OUR world. And we start doubting our own magic.
I know I’m responsible for how I engage with all of this “noise.” I have a choice. I have the power to shut it off.
But it’s easy to get sucked in. It happens. (And I don’t think I’m alone in this.)
Especially if that distraction of noise and consumption keeps me from something that is more important or if it’s the only time I’m giving myself downtime during the day.
However, every time I pull back, I can feel what’s real again. I see it magnified in front of my eyes. The flowers seem brighter, the air more expansive in my lungs.
The stillness. The beauty. And the truth and realness that was there all along.
Maybe the whole point isn’t to delete the noise completely.
To not be so sucked in at times that you have to take an equally large step BACK from it all.
Maybe the point is to remember what it feels like to be tuned in instead of plugged in.
To be tuned in to ourselves and the real, tangible, literal “smelling the roses” world so much that we don’t get pulled into the fake so easily.
It’s about pausing before we post. (Do we really want to? Do we really have something to say? Or are we doing it because we’re “supposed to” if we want to be successful and go viral in our business?)
It’s about breathing before we buy. (Is this coming from fear? From lack? From someone making me feel not enough?)
It’s about noticing the way sunlight hits the floor, the smell of your morning coffee.
It’s about listening and tuning in to the sound of your own heartbeat, reminding you:
You’re alive. Lift your head up and see the equally alive world around you.
That’s what’s real.
And no algorithm can replicate that.
Here are a few things that sparked the reflection rant for today’s post:
Nikki Meyer’s YouTube Video: “We are now entering into a life of ease where alignment is the highest strategy” (This video sparked SO much reflection, journaling and thinking on my end.)
Melissa Wood-Tepperberg’s Podcast Episode: “Bringing Your Manifestations to Life with Lacy Phillips”
Both I listened to within a few days of each other and both are completely unrelated…but they BOTH have a VERY strong through line: Your authenticity matters. YOU create your own rulebook. Authenticity is the greatest power you have. Show up in ways that bring YOU joy.
Because…
Joy = alignment.
Alignment = magnetism.
Magnetism = prosperity (and lots of glitter tosses.)
And as we begin to step fully into this new Aquarian Age, as we enter this new cycle in 2026, I can’t think of anything more fitting than just DOING YOU. In every aspect of life.
Do you really like those foods, clothes, skin care routines, habits, spiritual practices, and fucking mouth tape? Does it really work for you? Or are you doing it because you think you should do it? Does it weigh heavily on you, or does it feel light and expansive? ← That’s the biggest indicator.
Get very specific with what feels aligned and expansive for you. What is for your highest good and the highest good of those around you?
You don’t have to fit into a certain mould to be healthy, happy, successful and fulfilled. Sure, you can use people, ideas, books and courses as guideposts and to learn from them, but let them ENRICH and INSPIRE your life, your rulebook and your blueprint.
And one more thing I’ll leave you with…
…proof that improbity (a fancy word for dishonest or unscrupulous 💅🏻) in marketing and sales has been around for centuries…this song has been in my head the ENTIRE time I wrote this. lolz
SO, if it’s one thing you take from today’s post, let it be: How can we create more beauty and presence in our own world? How can we create more beauty and authenticity in our feeds?
As always, come as you are and leave a little lighter.